ITALY, PROSHAPE, RELAXARE TECHNICAL SERVICES ARE THE MOST VALUABLE HAIRSTYLIST ALLY BECAUSE IT STRENGTHENS THE BOND BETWEEN STYLIST AND COSTUMER AND OFFERS THE MOST SIGNIFICANT OPPORTUNITY FOR CONTINUED SALON REVENUE GROWTH.
BUT TECHNICAL SERVICE IS NOT ONLY COLOR...

ONCE WOMEN COULD BE NATURALLY CURLY OR NATURALLY STRAIGHT... FOR A LIFETIME.  THEN EVERYTHING CHANGED.  PERMANENT AND IRONING TREATMENTS WERE BORN.
OFTEN AGGRESSIVE AND DAMAGING, THE PRODUCTS OF THE PAST EVOLVED TO REFLECT THE REFUSAL OF THE MODERN SALON CLIENT TO SACRIFICE HEALTHY HAIR CONDITION AND SHINE TO ACHIEVE PERMANENT CHANGES IN TEXTURE.  TODAY EVERY WOMAN AND MAN CAN CHOOSE HIS OR HER DESIRED TEXTURE FORM CURLS TO WAVES OR PERFECTLY STRAIGHT AND FEEL CONFIDENT THAT THEIR HAIR WILL REMAIN HEALTHY AND STRONG.

PROSHAPE BY ITALY HAIR FASHION REPRESENTS THE MOST ADVANCED TECHNOLOGY AVAILABLE IN PERMANENT TEXTURE SERVICES WITH A FULL RANGE OF PROFESSIONAL PRODUCTS FOR SERVICE AND MAINTENANCE TO OPTIMIZE CONDITION, DEFINITION AND DURABILITY OF THE PERMANENT WAVE OR RELAXER SERVICE.

FASHION TRENDS ARE ALWAYS IN CHANGE, DEFINE CUTS ALTERNATES WITH SOFT SHAPES, LINEAR ONES WITH MULTITEXTURING.

PERSONALIZE YOUR LOOK!!!  WITH THE MOST EXCLUSIVE LINE OF TEXTURE PRODUCTS AVAILABLE FOR YOUR SALON.  A NEW WAY-A NEW LOOK FROM ITALY HAIR FASHION.

RELAXARE  MEDIUM- STRONG
THIO FREE STRAIGHTENING CREAM
THIO FREE STRAIGHTENING CREAM WITH SHEA BUTTER, SWEET ALMOND OIL AND SPLIT END COMPLEX.  EXCLUSIVE ULTRA PERFORMANCE STRAIGHTENING SYSTEM WITHOUT THIOGLYCOLATES THAT ENSURES SMOOTH AND EXTRA-COMPACT HAIR.  IT ELIMINATES FRIZZ EFFECT AND PROVIDES SOFTNESS AND SMOOTHNESS TO THE LENGTHS.  IT OFFERS THE OPPORTUNITY TO REDESIGN NEW LONG-LASTING LOOKS THANKS TO SIMPLE RETOUCHES.  SHEA BUTTER AND SWEET ALMOND OIL, WITH EMOLLIENT AND PROTECTIVE PROPERTIES, GIVE THE HAIR A NATURAL SMOOTH ASPECT.  SPLIT END COMPLEX SEALS THE SPLIT ENDS, CREATING A PROTECTIVE FILM AROUNDTHE HAIR, IMPROVING SMOOTHNESS AND COMBING.  KIT IS AVAILABLE IN TWO VERSIONS:
MEDIUM: IDEAL FOR PROCESSED AND DOUBLE PROCESSED HAIR
STRONG:  IDEAL FOR NATURAL AND COARSE HAIR.
KIT INCLUDES: RELAXARE CREAM 3.38 FL OZ TUBE + RELAXARE NEUTRAL 4.73 FL OZ BOTTLE + PLUSONDA 0.51 FL OZ SACHET